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Financial ServicesTradeTech

Fintech Startup Builds Trust with Escrow

Key Result
40% increase in transaction volume

The Challenge

TradeTech operates a B2B marketplace for industrial equipment, where transactions often exceed $100,000. Buyers hesitated to pay upfront for equipment they couldn't inspect, while sellers refused to ship without payment. This trust gap was limiting transaction volume.

The Solution

Implementing Treasury Technologies's milestone-based escrow gave both parties the security they needed. Funds are held securely until inspection milestones are met, with automatic release upon verification. Document management keeps all parties aligned on progress.

The Results

  • 40% increase in transaction volume within 6 months
  • Average deal size increased from $85K to $142K
  • Zero disputed transactions (previously 3% dispute rate)
  • Buyer trust scores improved 52%

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